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Dennis Thorgesen
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Building a MLM brand; innovation

Published on 8/28/2013
For additional information  Click Here

Building a MLM brand; innovation

What does accountability have to do with building a MLM brand? The majority of MLM marketers realize like, know, and trust are the most important factors involved in any MLM business. Innovation follows as the next most important aspect of a MLM business.

What does this mean?

You have to be willing to invest your time training those who join you in your business. Trust is earned. What are you doing to earn it? What value can you add that others are unable or unwilling to.

Brand value

People who are self branding have learned that most of what they learned no longer works in internet marketing. If you are not willing to add value you will be left behind. What are you willing to add that your competition isn't. It takes learning your personal areas of lack and finding a way to overcome them.


People have to know you are going to be there when they need help. Although this doesn't mean you have to be there around the clock, you should have time set apart when those you are working with can reach you.

How can you add value?

This is where innovation comes in. For each person who is truly going to succeed it is going to be different. Two of the people I know personally are using something which has value to those who invested time in programs. Ced Reynolds uses IBO credits. Marcos Camargo uses Virtapay. The one I have seen no one match is Ricky Henderson. He uses something real most people find value in.

Innovative model

Ricky Henderson understands network marketing. You can't be in the business part time for forty years without learning what works and what doesn't. He didn't stop with his own knowledge, this because he knows others add value each in their own way.


Each person has different gifts are not interested in the same businesses. Choices are part of his plan. What he does, which I have never seen another do is back everything he does with silver and gold. The whole operation is run from a brick and mortar store and school.

For those who don't know

I shut down my social cause and moved to Allendale, South Carolina to help Ricky with his business. His business model went online (it doesn't have to be to work) after we talked.

For more information

I have dedicated a page on Lisechglobal to this model. My contact information is there. There are others involved and I will gladly share their pages with anyone interested. With this program it doesn't matter who someone joins under. Feel free to find someone you know, like, and trust who is in the program and join them.  

August 28, 2013 Dennis Thorgesen for Lisech Global Ventures All rights reserved.

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