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Dennis Thorgesen
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Building your brand; branding tips “F”

Published on 2/28/2013
For additional information  Click Here

When we take an honest look around we find everywhere you look you see a brand. Branding is something you have been exposed to since you were a small child. It had a bearing on the foods you ate and the clothes you wore. Many of your likes and dislikes today are based what they delivered.


Own your own business? If so you are the founder of the brand called you. Every time you advertise, it reflects on your image. When you send a prospect to your social media they are seeing your identity. What must be considered as you are setting up your advertising and social media? The idea is to learn from those who are earning. Learning what works as quickly as possible speeds up your ability to reach your business goals.

Fantastic value

Each person has a different idea of value. This is how the saying “One man’s trash is another man’s treasure” came in to being. People who advocate do so because to them they received a fantastic value.. This they base on what the product or service does for them.


Your never ending story has to have flavor. This is a uniqueness which is totally your own. There has to be a quality which makes it entirely yours. This quality is you.

  • How can you provide value to those who would be good candidates as buyers for your product or service?
  • What can you do to entice people to check you out before your competition?
  • Is there any value you can add which your competition is not?


Those who have you as a favorite are your advocates. Advocates stand behind you because they have received value from you. They know you to be an expert in your field, sometimes when you don’t yet realize you are. They believe in you because you have satisfied a need of theirs.

Dr F. Gianmichael Salvato

We are advocates for Dr. F Gianmichael Salvato. .Why because he provided fantastic value at a time we really needed it. He is an expert in more than the field of medicine. The doctors who have a private practice are in business. They are trained in some of the aspects as they are learning to heal people. His understanding of what works and how to earn are amazing. The majority of people who join him succeed.

When he talks to potential candidates he is actually screening out the ones who don’t have what it takes to succeed. He also lets the candidate interview him.


It is a fallacy to believe you can succeed if you are not the best advocate for your own product. If you can’t show others the value you receive personally why should they buy from you? If you use the product you know it. Its personal value in reality is how you show others the benefits they will receive.


There are many times those new and newer to internet marketing have no idea what they are supposed to be doing. The failure rate for those who don’t learn quickly is high. For some it takes from five to seven years to be self-supporting. This is sad considering all they needed was someone to “take them by the hand” and show them what is working for those who are succeeding. © February 28, 2013 7:20 AM CST Dennis Thorgesen for Lisech eMarketing, All rights reserved.

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