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Shelley Kuhn
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Shelley Kuhn   My Press Releases

Affiliate Marketing Terms You Should Know

Published on 4/4/2017
For additional information  Click Here

Marketing Terms You Should Know


If you're new to marketing these terms may be helpful....if you've been in marketing for awhile it may be a refresher. 


1)Affiliate Marketing – described as revenue sharing between online merchants/advertisers/authors and sales people.


2)Brand – a design, name, slogan or any other feature that identifies a seller’s goods or services from another.


3)Creative Strategy – a guideline of what your products or business should convey, who it should be conveyed to and how the tone should be set.


4)Direct Marketing – sending out a promotional message directly to consumers. Using forms such as e-mail, newsletters, consumer websites…


5)Image Advertising - Attempting to create a desirable mental image of a product or company in the mind of consumers. Familiarity…


6)SEO – Stands for Search Engine Optimization. Choosing targeted keywords or phrases related to a website to ensure that the site gets ranked by the search engines. (Google,Yahoo,Bing)…


7)Product Placement – form of advertising where goods or services are placed in a setting rather subtly, not in your face marketing.



8)Media Strategy - a plan to bring advertising messages to consumers through the use of different media options. 



These are all fairly basic terms but even those who have been in the marketing business for all often need to brush up! 


Designs by Shell - gifts, apparel and stationary items for the whole family

Birthday Party Invitations for all ages, gift ideas, cards, wrap and more! 

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