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Dawn Meyers
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Dawn Meyers   My Press Releases

How To Sell Diet Products

Published on 3/3/2017
For additional information  Click Here



How to Sell Diet Products

Reasons Why People Buy Diet Products

People have many different reasons why they buy products. It's your job to figure out what reason will persuade them to buy. The reasons are usually based on emotions they want to experience rather than logical reasons.

Here are some reasons to get you started.

They want to lose weight and wear smaller sized clothes.

They want to look better to themselves and to others.

They want to eat less fattening foods and more nutritious foods.

They want to look, feel and be more healthy.

Types Of Clothes To Sell Diet Products

There are many types of products you can sell. You just need to determine who your target market is and what specific item they want. Or you could sell a couple different ones in a package deal.

Here is a good list.

Pre-Package Diet Food Clubs

Online Fat Counter Membership Sites

Online Calorie Counter Membership Sites

Diet Recipe Books

Online Carb Counting Memberships Sites

Diet Pills

A Full Diet Meals All In One Product

Diet Herds And Supplants

Diet Instructional Videos

Diet Support Web Sites

Words Or Phrases That Sell Diet Products

Just one simple word or phrase in your ad copy can be the difference whether a person buys or not. You need to use ones that will persuasively describe your product. You can use them for headlines, benefits, features, PR's; etc.

Here are some targeted words and phrases:

lose weight
feel healthy
look better
stop aging
build muscle
increase endurance
no embarrassment
improve confidence
get in shape
live longer
increase energy
feel thin
tone up
fit into old clothes
keep the weight off
enjoy the beach
lose fat
eat more
look younger
wear a swimsuit

Graphics Or Images That Sell Diet Products

As you may know, pictures can sometimes sell better than words alone. People will project themselves in the pictures and persuade themselves to buy the product. Even the colors of your website and graphics can trigger people to buy.

Here are some imagery ideas:

Before and after pictures of people overweight and then thinner.

People smiling and enjoying their diet food plan.

People enjoying more activities because they are thinner.

Pictures of how good the diet food or recipes look.

Stories That Sell Diet Products

In most sales letters, audio ads or video ads there is usually a mini story that advertisers use to attract you to the product. Some people even imagine themselves in the story as they hear it.

Here are some good story lines:

How a person used the diet product to lose a ton of weight fast.

How a person lost weight and finally found the person of their dreams.

How a person avoided going to the hospital for poor health problems.

How easy and comfortable it is to stay on the diet plan.

Backend Products To Sell With Diet Products

Once a person decides to buy or becomes a customer it is a good idea to offer them another product soon after because they are already in a buying mood. It's usually easier to sell to an existing customer than a brand new prospect.

Here are some add-on product ideas:

Fitness and exercise products.

Diet consulting, coaching or a personal trainer.

A diet organizer to keep track of the food you eat.

A diet hotline to talk them out of eating bad foods.

Bonus Or Content Ideas That Sell Diet Products

Mainly businesses or affiliates will give people information product bonuses or use content on their website to persuade them to buy. They also use them as incentives to get people to subscribe to their opt-in list.

Here are some bonus or content suggestions:

A list of good exercises they could do.

How to find low-cost healthy foods.

How to mentally prepare for a diet.

Diet plan reviews and recommendations.

Keywords And Phrases That Sell Diet Products

Tons of people like to promote their products in the search engines or with pay per click ads because they are a good, high traffic resources. The main objective is to use or pick the right keywords and phrases that will increase your website ranking or sell the best.

Here are some keywords and phrases to get you started:

carb diet
nutrition diet
fat diet
low carb diet
diet supplements
weight loss diet
diet plans
diet reviews
calorie diet
diet exercise
diet recipes
healthy diet
diabetic diet
diet programs
diet foods
low-fat diet
free diet
diet books
diet pills
protein diet
best diet
low diet
weight diet
health diet
low carb
weight loss

Special Offers That Sell Diet Products

A lot of people decide to buy products because of a special offer or deal. People are always looking for a good bargain or an extra incentive. People use logical reasons to buy so to back up their emotional wants and needs.

Here are some special offers examples,

Get a discount card for a health product store.

They get a particular rebate if they send in their testimonial.

Get a free instructional exercise video.

They can get the first month of the diet membership for free.

Dawn Meyers or any company are not responsible for the actions or results of any person(s)

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