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George Pierce
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George Pierce   My Press Releases

Good News About Hurricane Florence!

Published on 9/18/2018
For additional information  Click Here

imme-internet-marketing-basics

laptop womal

Good News About Hurricane Florence!

Hi Everyone!

Allow me to share some good news. I had a little clean up from Hurricane Florence, which amounted to a few branches and debris.  All is well, we got a lot of rain, but very little wind.  We never even lost power and in my neck of the woods we lose power often (there are so many trees). 

I do not have an IBO PR, but I have a SUPERB EXCUSE!  Except for a lot of calls and emails, the hurricane is not my excuse.  I have a better one....Poker! 

rain

Hurricane and Weather Funnies:

Hurricanes only see with one eye.
When you cross a card game with a hurricane, what do you get?
Bridge over troubled water.
In the case of a hurricane, premature evacuation can be a good thing.
A bear caught in the rain is called a 'drizzly bear'.
Weather can be snow cold.

As we waited for a bus in the frosty weather, the woman next to me mentioned that she makes a lot of mistakes when texting in the cold.

I nodded knowingly. “It’s the early signs of typothermia.”

Phil Noyes, Yakima, Washington

Internet
woman laptop

Internet Marketing Basics

The PR that follows is fresh and original content that was posted this morning at the IM Training Center.

I have been learning Internet Marketing for over 15 years.  I began back in the dark ages before web logs (blogs), social media, and video.  Much has changed and there is always more to learn. 

The BASICS of Internet Marketing, however, change very little.  Internet Marketing is still the act or art of Marketing on the Internet.  If you were to break down the basics, you would discover that there are two broad areas that you will need to learn about.

#1:  Creation...the physical side of Internet Marketing.  Creation of websites, blogs, squeeze pages, articles, email lists, videos, etc.  

#2:  Marketing...this is where 80% of your efforts will be spent once you learn the creation side. 

What you need to realize and remember is that once you learn the creation part of Internet marketing, you are not done.  You are just beginning.

I am not for hire, but I do help some non-profits and friends with their websites. 

They are usually to the point where...

They have built a nice website and nothing is happening or
They have built a nice website, driven traffic to the site, and nothing is happening.

Why is nothing happening?

There are usually two reasons and both involve Marketing.

#1: No Traffic...of course, generating traffic is essential. 
#2: Traffic does not convert...Part of your marketing training is learning how to engage and persuade. 

frustrated
Internet Mareter

A "Stinky Web Site"

My definition of a Stinky Web Site is one that does not convert.  As you learn about copywriting, engagement, persuasion, selling, branding, trust, rapport, and asking for the sale, you will understand why some sites convert while others do not. 

As you get the marketing side under your belt, there are additional strategies that will help you such as  'Split Testing' / 'Tweaking and Testing'.  This strategy can help you to look like a marketing genius.  It involves two (or more) squeeze pages, sales pages, emails, etc. that are almost identical...the original and one that has been tweaked.  One single word can make a real difference and tweaking and testing can help you to explode your open rates and conversion rates.

Conclusion:

Learning the Internet or creation side of Internet Marketing  is the beginning of your journey.  The Marketing side is what will separate you from the crowd.  As your competitors flounder, as your competitors wonder why nothing is happening, you can keep on learning and growing and going. 

Thank you for reading, my friends.  I wish you much success.
George G. Pierce
Internet Marketer Training

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