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Francis Cassady
Member Since: 8/11/2016
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Francis Cassady   My Press Releases

Make it More Personal

Published on 1/7/2019
For additional information  Click Here



Francis Cassady 010719


Sane enough to leave?

Jim and Edna were both patients in a psychiatric hospital.

One day while they were walking past the hospital swimming pool, Jim suddenly jumped into the deep end.

He sank to the bottom of the pool and stayed there.

Edna promptly jumped in to save him. She swam to the bottom and pulled Jim out.

When the Head Nurse Director became aware of Edna's heroic act, she immediately ordered her to be discharged from the hospital, as she now considered her to be mentally stable.

When she went to tell Edna, she said, "Edna, I have good news and bad news.

The good news is you're being discharged.

Because you were able to rationally respond to a crisis by jumping in and saving the life of another patient, I have concluded that your act displays sound mindedness.

The bad news is that Jim, the patient you saved, hung himself in the bathroom with his bathrobe belt right after you saved him.

I am so sorry, but he's dead."

Edna replied, "He didn't hang himself. I put him there to dry."




Make it More Personal


Personal video adverts lets your customers see that you are a regular human being,not an internet abstraction.

The internet world is very impersonal, but video gives marketers the opportunity to add some personality, humor, and/or testimonials, and puts a human face on a small online business.

It's really all about social networking and letting people know who you are,that you're trustworthy, and a honest hard-working internet marketer.

Obviously, the main idea on YouTube is to be who you are.

You're basically selling yourself and your brand.

Having said that,having established yourself, then you'll be able to vie more realistically for SERP position,on Search,as well as your YouTube channel.

Viral marketing benefit


YouTube offers significant viral marketing benefits like embedding videos on websites and sharing on social media networks.

You understand how Twitter can create virality,as you pass a tweet to followers.

Now say just one follower passes the tweet on to her 2000 followers, and three of her followers pass it on to their 1000 followers,I believe you get the idea of virality.

YouTube videos also can be passed on.

You can see how virality can apply to interesting-content or how-to video.

Generally users share videos with other marketers, and peer groups.

It has been seen that many times people who receive YouTube videos which has been passed on by a peer or small online business friend share videos with other peers thereby creating this sort of virality.

If viewers like what they see, the video shoots out across the video marketing world wide web, without any marketer investment and video’s reach is expanded exponentially.

Consumers will share compelling videos that will educate, inform or entertain.



To share a video on Facebook,

  • Click Photo/Video at the top of your News Feed or timeline
  • Choose a video
  • Click Post

I believe you know and understand YouTube's reach.

YouTube is now far reaching as it has one billion people who use YouTube. There are 4 billion video views every day on YouTube.

There are 300 hours of videos downloaded every minute,and there are one billion YouTube daily mobile views.

More than 1 billion people watch more than 6 billion hours of YouTube video every month.

If you have Windows 10,you can use the Widows Camera. Just go to Windows flag (lower left corner), left click to bring up a search box and type Camera

This will bring up a Camera Icon. Click the icon and there you are.


This is very important, to find the video follow this path => This PC=> Pictures=> Camera Roll.

Just click webcam and record. It'll make an wmv video. Convert this online to mp4 here ,




Consumers are more motivated to buy after watching a YouTube video.

This is true across all industries,including home buyers and new car buyers.

Recall, because Google owns YouTube,Google Search is obviously partial to YouTube videos and ranks them higher in SERP.

This is like Google Plus and posts to which Google will assign a higher SERP position.

The limits of the possible can only be defined by going beyond them into the impossible. Arthur C. Clarke




Thank you so much for visiting my IBOtoolbox site and reading my Blog, please leave a comment,I truly appreciate it. Leave your site's link. I wish you health, wealth, and wisdom.


Fran Cassady
Cassady Online LLC


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Francis Cassady's Bio

I retired in network engineering from Qwest Corporation,now Century Link Corporation.I'd volunteered for two years with RSVP (retired seniors volunteer program),guardians angels retirement community,Minnesota Responds (public health volunteer),and the Elk River food shelf. I also work out in the gym,so I studied and received a NASM certification for personal training.I had a significant surgery in October of 2010 and again in September of 2011.When I was at home recuperating ,I started an online business,Cassady Online LLC, main sites are, and professional hosting and site builder. I'm a Blogger,Affiliate and Internet Marketer.



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