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Francis Cassady
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Francis Cassady   My Press Releases

Blog Getting Signups?

Published on 7/30/2018
For additional information  Click Here

Francis Cassady 073018




Walmart Machine Replaces Doc?

One day, in line at the cafeteria, Bob says to Stanley, "My elbow hurts like crazy.

I guess I'd better see a doctor."

"Listen, Bob, you don't have to spend that kind of money," Stan replies.
There's a diagnostic computer down at Wal-Mart.

Just give it a urine sample and the computer will tell you what's wrong and what to do about it.

It takes ten seconds and costs ten dollars... a lot cheaper than a doctor."

So, Bob fills a small jar with his urine and takes it to Wal-Mart He deposits ten dollars, and the computer lights up and asks for the urine sample.

He pours the sample into the slot and waits.

Ten seconds later, the computer ejects a printout: "You have tennis elbow.

Soak your arm in warm water and avoid heavy activity. It will improve in two weeks.

Here is a Doctors certificate for your employer."

That evening, while thinking how amazing this new technology was, Bob began wondering if the computer could be fooled.

He mixed some tap water, a urine sample from his dog, urine samples from his wife and daughter, and some water out of his favorite fishing hole, just for good measure.

He then went back to Wal-Mart, eager to test the computer.

He deposits ten dollars, pours in his concoction, and waits.

In ten seconds the computer prints the following:"

1. Your tap water is too hard. Get a water softener.

2. Your dog has ringworm. Bathe him with anti-fungal shampoo.

3. Your daughter has a cocaine habit. Get her into rehab.

4. Your wife is pregnant --Twins. They aren't yours. Get a lawyer.

5. If you don't stop fishing, your elbow will never get better."

And, as always... Thank you for shopping at Wal-Mart."

Blog Getting Signups?


Say you have a good product, an email marketing service provider, great content and well conceived emails.

Now the challenge becomes getting people to optin to your list.

Obviously,to build your list you must get signups, preferable each person that visits your site, you'd like them to sign up.

Lets look at the ways professional IMers start collecting email addresses.

We'll discuss some tips for creating a compelling signup form for your WordPress site, first thoughts about WordPress.

Recall,WordPress is a content management system that allows you to write, edit and publish content from a text editor.

Did you know that almost 30 percent of all websites use WordPress?
Around 75 million websites on the WWW use WordPress.

Considering the amount of website options out there, this is a staggering percentage.

The reason for the high percentage of Wordpress sites is that it's relatively simple to build and configure.

A traditional website requires complex coding to setup.

But also,think of how complex non-WP sites are to trouble shoot, maintain, and supplement.

Editing content on WordPress is similar to using a word editor, like writing a HTML email.

WP Plugins


Recall the important of Plugins, and how easy they are to add.

WordPress plugins are so important to increasing your WordPress' site functionality.

Plugins can provide significant upgrades as well as addons, similar to adding apps on your smartphone.

That makes your WP site so much more relevant, and not only in the blogging realm.

The best part is that they are done by independent developers,who work closely with WordPress to develop free plugins.

These plugins are mostly gratis; but some come with significant enhancements, that move the plugin into the "pro" category.

The upgrades incentivizes the developers who make the "freemium" plugins.

A significant WordPress plugin that you can install right now that can really help elevate your email marketing, is the AWeber widget plugin.

With this efficient plugin you can publish your AWeber signup forms in your WordPress site,without the HTML code and the copying and pasting of widget code.

When visitors fill out your form, they’ll automatically be added to the AWeber email list of your choice.

Landing Pages


Here are some good ideas for creating effective Landing pages.

First you need attraction, most professionals use signup forms in the LPs that have significant contrast.

Create signup forms and landing pages with contrasting colors.

Also, make your CTA button contrast with the background color of your signup form,both in your LP

Check this example.

In this form, Deals For Real Life has a yellow form and a black signup form with a green button to create the desired contrast of the LP.

Both the form and the button draw the attention of your visitor.

Simplicity Reigns


If you can incorporate "signup with Facebook" into the signup form, you're well ahead of the game,as you really simplify the process.

Some pros use only the email address box and eliminate all the others in the signup form.

You'll have to make the call, as this makes it simplier to signup, but eliminates getting the much important name.

Nevertheless,with only two fields, you know it will be easy to complete.

It's best to incorporate large text to make it easy to read . Also, the button's CTA should be compelling.

Some common examples of call-to-action buttons are:

Add to cart buttons
Free trial sign-up buttons
Download buttons

Interesting CTAs

Don't use the trite "Click Here".

Write CTAs that describe the action you want website visitors to take.

Action packed text:
Try Our Free Trial
Reserve Your Seat
Download Whitepaper

You can use “Sign Up Today!” if you've included sufficient motivation.

Don't find fault, find a remedy. Henry Ford


Thank you so much for visiting my IBOtoolbox site and reading my Blog, please leave a comment,I truly appreciate it. Leave your site's link. I wish you health, wealth, and wisdom.


Fran Cassady
Cassady Online LLC


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Francis Cassady's Bio

I retired in network engineering from Qwest Corporation,now Century Link Corporation.I'd volunteered for two years with RSVP (retired seniors volunteer program),guardians angels retirement community,Minnesota Responds (public health volunteer),and the Elk River food shelf. I also work out in the gym,so I studied and received a NASM certification for personal training.I had a significant surgery in October of 2010 and again in September of 2011.When I was at home recuperating ,I started an online business,Cassady Online LLC, main sites are, and professional hosting and site builder. I'm a Blogger,Affiliate and Internet Marketer.




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