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Francis Cassady
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Francis Cassady   My Press Releases

Sobering Facts

Published on 5/10/2018
For additional information  Click Here

Francis Cassady 051018


Convert a bear???

A rabbi, a priest and a minister got together for lunch once a week.

One day, one made the comment that preaching to people wasn't really all that hard. A real challenge would be to preach to a bear.

One thing led to another, and they decided to do an experiment. They would all go out into the woods, find a bear, preach to it, and attempt to convert it.

Seven days later, they all got together to discuss the experience.

Father Flannery went first.

His arm was in a sling, he was using crutches to walk, and his arms and legs were heavily bandaged.

"Well," he said, "I went into the woods to find me a bear. And when I found him, I began to read to him from the Catechism.

Well, that bear wanted nothing to do with me and began to slap me around.

So I quickly grabbed my holy water, sprinkled him and, holy..., he became as gentle a lamb.

The bishop is coming out next week to give him first communion and confirmation."

Reverend Billy Bob spoke next. He was in a wheelchair, with an arm and both legs in casts, and an IV drip.

In his best fire and brimstone oratory he claimed, "WELL brothers, you KNOW that we don't sprinkle!

I went out and I FOUND a bear. And then I began to READ to my bear from the HOLY WORD!

But that bear wanted nothing to do with me.

So I took HOLD of him and we began to wrestle. We wrestled DOWN one hill, UP another and DOWN another until we came to a creek.

So, fast as I could, I DUNKED him and BAPTIZED his hairy soul.
And just like you said, he became as gentle as a lamb.

They both looked down at Rabbi Goldberg, who was lying in a hospital bed.

He was in a body cast and traction with IVs and monitors running in and out of him. He was in bad shape.

The rabbi looked up and said, "Looking back on it, circumcision might not have been the best way to start."




Sobering Facts


A large list doesn't mean all the list recipients will receive your email,let alone open it.

Keep this is mind when doing a solo advert, although most solo ads are based on clicks,you but so many clicks.

The sobering fact is that only about 50 % of the intended recipients receive it,and about 18% open it,and that's the average across all business types.

So the question is why are there so many emails that bounce?

Many email addresses no longer exist, at least according to the recipients ISP.

Also, the ISP may be having an issue and the email becomes undeliverable,as the ISP doesn't respond.

"Mail box full" is another major reason that the email does not get delivered.

That probably applies more towards cell phone than laptops. But the IM industry standard is Gmail.

There's a category for unresponsives called Vacation/Auto-Reply.

If you've worked for a company you know this technique.

The last category is the most important from an email marketer's perspective,and that would be "blocked".

This would be email that is considered spam and the ISP filters decide not to deliver it.

Check your email here for spam content here ,

Open rate or OR,becomes not only significant,it's also a major category for email marketers,one in which you need to pay close attention.


The recipients who actually click the link,is at about 7.0% across all business types.

The click through rate is the second most important category and the one about which most attention is required.

The click through rate or CTR,is the most important category for email marketers.

This is another column heading put at the top of your email marketing campaign spreadsheet.

Two perspectives

First, from a well developed and established list,you are continually building relationships and giving value as you always want to add subscribers.

You'll have a percentage of subscriber remove themselves from you list.
This is normal, so never worry about people leaving.

When you send emails from safelists and solo ads, you're trying to garner optins,but sales are possible,as you'll see it a minute.

Recall, safelists are only used to get free referrals,you never try to sell on a safelist.

Solo Ads are a bit different, as the list members are valuable members of the solo ad vendors list.

Consequently, you may be able to sell products and services on a solo ad, as the email recipients think they're corresponding with the owner of the list.

The owner has already established a trust relationship with the list members.

Let's talk a bit more about the 50% of the initial emails going into cyberspace and not making it to the intended recipients.

Much of it is relative to the reputation of the email company,and how the Internet Service Provider (ISP) perceives the email company.

You can see why reputable firms, like AWeber or Get Response are popular Autoresponders.

They've earned the trust of the ISPs ,because they insist on quality "double optin" customers, that are added to their customers' email lists.

They are recognized as legitimate by the ISPs.

An email client like Gmail is important,because of Gmail's technical ability to recognize and dispose of spam.

This is why if you've ever signed up for a safelist, it'll require a Gmail address in which to send email adverts.

So in order for your email to be conceived as below the threshold of spam,be careful of the words you use in the subject as well as the body.

Here is a site URL in which you can view the most spammy keywords,

Use synonyms like complimentary instead of free or changing the wording slightly so you don't get picked up by the spam filters.

A final thought always get a separate Gmail account for Safelist emails and other secondary emails.

I can get 25,000 emails very quickly.You'll need to delete emails from the account because of sheer volume. Below are the steps.

First, go to gear then Settings.

Second, click on Filters and Blocked Addresses.


Third, Create a new filter.


Fourth, type your Gmail address in the the "To" box.


Fifth, Check "delete it", and check ,"Also, apply filter to matching conversations.Click "Create Filter".



The successful man will profit from his mistakes and try again in a different way. Dale Carnegie




Thank you so much for visiting my IBOtoolbox site and reading my Blog, please leave a comment,I truly appreciate it. Leave your site's link. I wish you health, wealth, and wisdom.


Fran Cassady
Cassady Online LLC


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Francis Cassady's Bio

I retired in network engineering from Qwest Corporation,now Century Link Corporation.I'd volunteered for two years with RSVP (retired seniors volunteer program),guardians angels retirement community,Minnesota Responds (public health volunteer),and the Elk River food shelf. I also work out in the gym,so I studied and received a NASM certification for personal training.I had a significant surgery in October of 2010 and again in September of 2011.When I was at home recuperating ,I started an online business,Cassady Online LLC, main sites are, and professional hosting and site builder. I'm a Blogger,Affiliate and Internet Marketer.



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