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Francis Cassady
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Francis Cassady   My Press Releases

Gratuitous Information

Published on 3/21/2018
For additional information  Click Here

 

 

Francis Cassady 032118

 

 

Sweet Revenge

A married couple was in a terrible accident where the man's face was severely burned.

The doctor told the husband that they couldn't graft any skin from his body because he was too skinny.

So the wife offered to donate some of her own skin.

However, the only skin on her body that the doctor felt was suitable would have to come from her buttocks.

The husband and wife agreed that they would tell no one about where the skin came from, and they requested that the doctor also honor their secret. After all, this was a very delicate matter.

After the surgery was completed, everyone was astounded at the man's new face. He looked more handsome than he ever had before! All his friends and relatives just went on and on about his baby face!

One day, he was alone with his wife, and he was overcome with emotion at her sacrifice.

He said, "Dear, I just want to thank you for everything you did for me. How can I possibly repay you?"

My darling," she replied, "I get all the thanks I need every time I see your mother kiss you on the cheek."

 


Gratuitous Information

goo

Lets look at some persuative psychology, and real life examples, of one person convincing another person in an email, that a product or service, is valuable, and will help the recipient.

Reciprocation

This principle says that most people will respond if given some form of "gift",or somthing of value for free.

Reciprocation, is basically any type of favor,or form of gratuitous information.

This sets a reciprocal link between the offerer and the offeree.

This goes back right to the beginning as it became of our DNA that had to cooperative for survival.

When you extend a hand to people, that gesture is always seen in a good light,and people will feel they must reciprocate.

Kinda takes us right right into basic human nature.

goo

Social Proof

Social proof is one way for us to discern what is correct through reference to what other people think is correct.

I'll give you an example from a study done.

A group ran a soon-to-be published experiment to see which types of signs would most encourage Arizona hotel visitors to reuse towels.

The first sign ask customers to reuse their towel to help the environment.

The second sign advised that the hotel chain would donate savings to environmental causes.

The third sign advised the customer to join that group

The last sign said that most the guests have volunteered to reuse their towels.

Which sign worked the best?

Yup, the sign which said that most the guests volunteered to reuse their towels.

People have a tendency to follow what most of the people had done before them.

Uncertainty

When faced with an unfamiliar situation, an unsure individual would feel the need to refer to other people for guidance, very much related to social proof.

Commitment

The third principle is known as commitment,in which you get a person to publicly commit.

Here's a subtle difference.

Do not say "please call me if you wish to cancel",but do say, "Will you please call me if you need to cancel?"

The second way is a question that elicits an answer,presumably "Yes!",hence, the commitment has been made.

Commitment is also used for sales funnels,in which a customer may buy a small "front-end" product.

Once this commitment has been made, the funnel will take the customer down the funnel to the more expensive "back-end" product.

goo

 

Scarcity

Think of the infomercials in which they always end with "supplies are very limited".

Most product creators will introduce a product,and have a very narrow window in which you can purchase the product.

Recall, the reason is to create the idea of scarcity associated with the product.

Scarcity, like rarity, adds value,but more important, scarcity makes the product more compelling.

Affability

This might be better stated as to say establish a amicable relationship with customers to whom you send emails.

Affability,is very much key in copywriting,and very much fundamental to getting people to know you and like you,as you hear savvy marketers end with "my friend".

Authority

Human beings follow the advise of a trusted expert.

Some internet marketers follow the "gurus" to get the expert advise they'll need to succeed in their niche.

Niche members continue to strive to become experts themselves in their respective niche.


Swipe file

You need to build a significant swipe file folder,into which you will deposit your best swipe emails.

 

Here's a title generator tool that'll generate 700 titles or headlines from a single keyword phrase, http://www.title-generator.com

Here's an important pdf , from Matt Lloyd https://drive.google.com/open?id=0B11-K1mcwhEpUHo0WmdXRnc1TlU

Every wall is a door. Ralph Waldo Emerson

 

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Thank you so much for visiting my IBOtoolbox site and reading my Blog, please leave a comment,I truly appreciate it. Leave your site's link. I wish you health, wealth, and wisdom.

 

Fran Cassady
Cassady Online LLC
Cassnethosting
http://www.StartYourOwnBizNow.com/?cp=lv1HTtJr


http://startyourownbiznow.com/

 


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Francis Cassady's Bio

I retired in network engineering from Qwest Corporation,now Century Link Corporation.I'd volunteered for two years with RSVP (retired seniors volunteer program),guardians angels retirement community,Minnesota Responds (public health volunteer),and the Elk River food shelf. I also work out in the gym,so I studied and received a NASM certification for personal training.I had a significant surgery in October of 2010 and again in September of 2011.When I was at home recuperating ,I started an online business,Cassady Online LLC, main sites are Startyourownbiznow.com,Frassadys.com and Cassnethosting.com-a professional hosting and site builder. I'm a Blogger,Affiliate and Internet Marketer.

 

 

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