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Francis Cassady
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Francis Cassady   My Press Releases

Subtle Rules Favors Who?......Not You!

Published on 11/2/2017
For additional information  Click Here

Francis Cassady 110217

Be Polite

Working as a pediatric nurse, I had the difficult assignment of giving immunization shots to children. One day, I entered the examining room to give four-year-old Lizzie her needle.

"No, no, no!" she screamed.

"Lizzie," scolded her mother, "that's not polite behavior."

With that, the girl yelled even louder, "No, thank you! No, thank you!"


Subtle Rules Favors Who?......Not You!

MLMs people are joining them on a daily basis they are from all over the world, many have been in business for over 20 years or more.

When we vet an MLM we look at this one criteria of a successful MLM.

Lets look at the reality of the MLM, maybe, just maybe, we can crack the nut,dig a bit deeper into the actual reality of the MLM.

Always amazes me , that you have to pay them, and you are going to work for them, you become the non-salaried work force, aka, the salespeople.

But bear in mind,that one of the payments to the salespeople,or to to use the euphemism,distributors, is based on the pyramid-shaped commission system.

One piece is this recruitment system, in which you solicit other sales persons, if they join the company you get paid a portion of their monthly "dues".

Recall,this is called a commission on your referrals. Some MLMs can really configure this referral commission system in their favor.

They say that after you bring in two referrals,for example, then you have access to the commission from the third salesperson that you bring into the fold.

MoneyLine does this; many of our IMers know about does this.

They can state this anyway they wish in the bylaws or MLM site rules; so you must be very careful and vet the MLM company thoroughly.

Some of the rules are very subtle and complicated and always favor the MLM site owner.

For example, Leads Leap has a 60 wait -period for commission payments,so if the prospect leaves abruptly, they don't take the fall.

Keep in mind,in MLM marketing strategy, the distributor is compensated for sales they personally generate from the products and services of the MLM company.

Some of the online MLM companies don't have products and services, so the only commensation is through their referral program.

Leads Leap fits this example, but the monthly fee is appropriate ,because there is significant advertising for "pro" members.

Obviously, MLM got its name from the referral piece of the MLM company.


Make sure that the product or service is in demand. My partner WorldProfit for example sells products: memberships and advertising.

Their services are part of the membership, the amount and quality of services offered is signficant, and does justify the costs involved.

You don't want to speculate on the future popularity of the product or service;it should be popular as you join the MLM.

Make a decision based on what you see happening currently, for example, there's a huge demand for online advertising.

Obviously, you want to find a MLM with popular products and services that sell. You also want them to be products and services that customers buy over and over.

This is why some of the top MLMs offer physical products that customers purchase over and over.

That's why Mary Kay Cosmetics,Nu Skin, Avon, Arbonne,Amway,Ambit Energy,Younique.

Some of the top Health product MLMs are HerbaLife International,Isagenix,Forever Living,and Melaleuca to name a few.



Significant MLM companies will offer products and services, that will garner repeat buyers.

Obviously, Health and Fitness MLMs are more popular as ever, as the Boomers retire and try to stay healthy and in the mix.

IMers know the importance of repeat customers.

Recall,97 percent of people do not profit in their MLM endeavors.

This is not so much a problem attributed to MLM companies themselves, as it is to how the companies themselves are being marketed to potential distributors.

Many people join network marketing companies because they are told that it's an easy way to make money on the side or part-time, and that no experience is necessary.

If you are not familiar with sales or marketing on the Internet, you will probably need to do online marketing training.

Strategic planning and IM training before you choose an MLM is critical.

MLMs are very compelling and can work, but you must do your homework before joining an MLM.

MLMs do offer significant potential for IMers who are willing to train and find an MLM that is fair and one in which you can prosper.


Reality Bites, different perspective

MLM industry is flawed.

Companies choose the multi-level marketing model because MLM companies are cheaper to start and cheaper to run.

By transferring that job to a distributor, a company saves an average of $1,200 annually per employee.

Now you have thousands of untrained marketers piggy-backing a hot trend more than half dropping out in less than a year.

The FTC continues to go after MLM companies .

Manufacturing hype is the process in which the MLMs requires distributors to buy their product for entry.

Many MLM companies re-launch or re-brand to get new sign-ups.

Give me six hours to chop down a tree and I will spend the first four sharpening the axe. Abraham Lincoln


Thank you so much for visiting my IBOtoolbox site and reading my Blog, please leave a comment, I love communication,I truly appreciate it. Leave your site's link. I wish you health, wealth, and wisdom.

Fran Cassady
Cassady Online LLC


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Francis Cassady's Bio

I retired in network engineering from Qwest Corporation,now Century Link Corporation.I'd volunteered for two years with RSVP (retired seniors volunteer program),guardians angels retirement community,Minnesota Responds (public health volunteer),and the Elk River food shelf. I also work out in the gym,so I studied and received a NASM certification for personal training.I had a significant surgery in October of 2010 and again in September of 2011.When I was at home recuperating ,I started an online business,Cassady Online LLC,the main sites are, and professional hosting and site builder. I'm a Blogger,Affiliate and Internet Marketer.


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