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Don Merrill
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Don Merrill   My Press Releases

How To Get Traffic From Google Using IBO Press Releases by Rex Harris

Published on 5/18/2019
For additional information  Click Here

How To Get Traffic From Google Using IBO Press Releases by Rex Harris


When I first started watching this video I was unimpressed.  Luckily I stayed with it because I now believe this video should be required reading for every IBOtoolbox member.

Rex Harris is an IBOtoolbox member and an associate of mine.  It seems Rex has not been active on IBO for a while but he left a trail of excellent training videos.

In this video Rex explains exactly how he uses the IBO Press release to get traffic from Google.  This was particularly timely for me because I was beginning to doubt the value of IBOtoolbox and if/how I could use it more effectively.

The format he follows is:

1.  Lead off with a video you think a lot of people will enjoy.  He chose not to put any text above the video, I chose to put the Press Release title above the video.

2.  He then just keyed in an article that was as if he was talking directly to me.  He explained why the video is good and why I should watch it.  He didn't try to sell me anything or push me to do anything other than to watch the video and learn from it.

3.  He talks a lot about how to use keywords in the PR without over using them.

4.  He talks about how to "dress up" the PR with bold, italics, and color highlights so it will be easier for people who want to skim the PR.

5.  He then explains the importance of creating dialog with other IBO members. 

6.  He then puts one link at the bottom of the PR, as have I in this post.

7.  Finally he shares the PR link address with a website called which let's Google know the new post is out there and available.

While I have provided an overview I believe it is important that you watch the full video yourself because I am sure that I have omitted a bunch of important little tid bits you can learn from.

Best regards,

Don Merrill

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