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Bobby Miller
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Bobby Miller   My Press Releases

How To Produce The PERFECT Viral Ebook

Published on 2/16/2018
For additional information  Click Here

Viral marketing is probably the number one method for 
generating traffic and sales - IF it is set up properly.

Take the case of a viral ebook - which means a book that 
can be passed from one person to another bringing 
benefits (profits) for each party in turn.

How is this achieved?

The basic concept is that the book contains links to 
affiliate products. When a reader of the book makes a 
purchase from a link then the affiliate receives the 
commission.

The creator of such a book will allow some of the links 
to be 'rebranded' which means a person (who we will 
refer to as the rebrander) can replace them with his own 
affiliate codes thus collecting commission. This is the 
obvious incentive for him to pass the book around and 
begin the viral progression.

If we want to maximize the benefits for everyone and 
create the perfect viral ebook we need to have THREE 
key factors in place.

1) Wide Distribution

There are many permutations in the ways that you can 
offer an ebook. It can be free or paid, and for either 
option you can charge for rebranding or offer it free; 
plus you can have part customization or full 
customization. On top of that, for a paid book you can 
offer resale rights and even the right to grant resale 
rights.

Let's keep it simple.

What we want is the widest possible distribution so that 
we get the most commission from the affiliate links.

So we will have a FREE book and FREE rebranding rights.

2) Quality Affiliate Links

It goes without saying that your book should contain 
good content on a topic of interest.

But will readers click on those affiliate links ?

The answer is 'NO' if you copy the poor example of many 
authors, for instance:

- have you ever opened an ebook and been faced with a 
barrage of affiliate links?

- or seen affiliate products which have nothing to do 
with the theme of the book ? For example in a book about 
hypnotism you get a link to a web hosting company.

So what is the best way?

The secret is to have highly relevant links and weave 
them naturally into the content in a low key style 
without appearing to push for a sale. So when you 
discuss a particular topic and want to show where more 
detail can be found, or how a particular problem can be 
solved, that's where you can mention the affiliate 
product as a source of further information. If you want 
to see really good examples of how to do this read the 
free book at the end of this article.

See - that last sentence was an ACTUAL working example 
of how to weave in a link.

3) Maximum Return For Both Parties

You need to get the rebranding balance right.

If you give away an ebook and allow all the affiliate 
links to be rebranded that is a great deal for the 
rebrander - but what do you get out of it? No affiliate 
commission, just subscribers maybe for your mailing list 
if you have a sign-up form in the book.

Conversely if you hand out only a few affiliate links 
for rebranding then that provides little incentive for 
the rebrander to distribute the book.

Ideally what you want is the maximum motivation for your 
rebrander which would be

* to allow free rebranding

* to allow ALL the links to be rebranded

but in a way that you can still benefit.

Can that be possible?

Fortunately it is, using any of 3 different methods

* if the links in the book are for your own products

* If the links are for products for which you have 
resale rights

* If the links are for 2-tier affiliate programs so that 
you collect the 2nd tier commission when a rebrander, 
who has signed up under you, makes a sale

And so, if you use these techniques you can begin a 
viral marketing campaign which will continue to generate 
traffic and sales with little on-going effort on your 
part.

EXCEPT for two issues we need to resolve

1) What happens if everyone rebrands the book and only 
makes purchases from their own copy?

Well, I have found that in practise only a minority (say 
10%) will take the time to rebrand a book which means 
that the majority (90%) will be reading your book and 
purchasing from YOUR links.

So only 10% will be 'lost' to you . . . or are they?

2) Suppose you plan to produce a viral book. It's about 
a popular topic - so it's bound to have a wide 
circulation - but you can't find any of the three types 
of suitable links to put in the book, i.e. links to a 
product of your own, to products with resale rights or 
for 2-tier affiliate programs.

Is there a solution?

Yes - there are answers to both problems in my book "101 
SuperTips" - they are actually tips 100 and 101.

As you might expect this book is free, with valuable 
information linking to highly relevant products, and you 
can rebrand it, again for free.

By all the rules above it's a candidate, I hope you 
agree, for 'the perfect viral ebook' and a profitable 
source of revenue for you.




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