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Cosmos Parris
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Cosmos Parris   My Press Releases

5 Tips in Using Email Marketing in Your Business

Published on 6/24/2017
For additional information  Click Here


What is Email Marketing

Email Marketing is a most effective way of reaching your audience and building relationships.

It is very cost-effective and gives you the power to provide solution that solves a problem and reach your potential clients on any device, anywhere.


5 Tips to Use Email Marketing

  1. Use your email marketing campaign to offer customers a personal perspective of your business. Tell a story about how you got started and why you are passionate about your business while giving them a special promotion or offer. Building relationships, build trust in your clients and make them more likely to purchase your product or service.
  2. As part of your marketing campaign, the email you send out should start with a welcoming message in a personalized tone, and include the name of the person in the subject line and opening message.

This will make your customers be more receptive to your message and more likely to respond to you.

  1. Once you hit the send button for your message, consider your job half done. Follow up with all available analytic tools you have.
  2. Keep an eye out for the effectiveness of your message in terms of response. Follow up on anything that looks like it worked. For example - tailor specific offers to sub-segments of your list.
  3. If you send out a long message, like a newsletter, use anchor tags near the top. Your subscriber should immediately see the headlines of the individual components of your message. This lets them jump straight to the ones that interest them instead of scrolling through it.

Your Top Priority

Responding promptly to emails is your top priority. If a potential customer reaches out to you through email, you ought to do everything you can to reply to them within one day.  That person is a possible lead.  Waiting longer may cost you the customer, and they may mention the lack of response to others.

 "Some succeed because they are destined to 

   But most succeed because they are determined to.'


Email marketing can be a great opportunity to build relationships, and reach your clients and customers. If you implement the tips that this article has given you, you are very likely to notice that your target market is more satisfied. Use the tips here to create a solid email marketing plan that ultimately raises your profits.

To set up your email marketing campaign Go Here

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To Your success

Cosmos Parris

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