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Micky Gramlin
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Micky Gramlin   My Press Releases

Marketing Battle Plan For October

Published on 9/13/2017
For additional information  Click Here


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This base of this marketing plan is from It is a 12 month plan, with marketing ideas for each month of the year. Anything written in light blue is from their suggestion. Mine are in black.


Be sure to work your social media plan. It’s fall and and the holidays are coming, so your social media content should be rich. Post fall recipes or events, or write  pre-planning holiday content for your company blog (to take advantage of SEO and keyword opportunities early).


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September and October are 2 great months to capture a whole new audience (followers) People are in transition going from outside activities to inside. You can catch them at each anticipated stage.  

From swimming in warm waters to the cold north wind at the local football game. In between you have Homecoming, hay rides, sweatshirt weather, the roar of the campfire, weenie roasts, S'mores, mazes and trick or treat.

Then, the full Winter begins its arrival and time turns into anticipation of what lies ahead for the holidays. Time spent with family and friends. Shopping, festive meals. Decorating.  Great time of the year.

Again, work your social media plan. It’s the month of Halloween – what kind  of discounts or fun can you think up for your social media accounts? Maybe host a costume contest for your customers and post pictures  on your Facebook page.

Send your monthly newsletter. Include a small section of the most interesting answers from last month’s question.

Begin your charity drive in mid-October so you can leverage the fact that Halloween is a great time to wander around talking to strangers. Plan the wrap-up and celebration for the second week of November.

Sit down with the local businesses you contacted and come up with a plan for cross-promotion in November and early December. Help each other out with referral business, packaged promotions, and shared advertising to place your group as a whole ahead of the rest of the pack. Promote each other on social media, your websites, your email newsletter, and anywhere else you can think of that is appropriate for cross promotion.

Wow another three people.

Coordinate with all of the people who offered to help with the charity collaboration. Give each a small but important task to help with, and thank them profusely. Invite each to attend the wrap-up event as a guest of honor. A great way to go the extra mile and make customers feel special too is to highlight them on your business social media accounts – post a picture of them on your Facebook page and publicly praise the help they gave your charity and business.



Be creative, reach out and have some fun!


Thank you for stopping by!


Micky Gramlin

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