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Micky Gramlin
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Micky Gramlin   My Press Releases

Marketing Battle Plan For September

Published on 8/3/2017
For additional information  Click Here


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Marketing Battle Plan For September



Depending what your niche is, for most small business owners and now IM’ers, August is a tough month to get through. To me, it is worse than the dead of winter after the holidays have passed.

Due to schools starting earlier every year, August is no longer a vacation month like it use to be. Remember the day when school did not return from the summer break until the first Tuesday after labor Day?

Usually I get this marketing information out 6 weeks before the month starts, so I apologize for being two weeks behind schedule. July was a very active month for me and the business.

Where to start? For those reading this series for the first time:

“The plan is progressive, which means that stuff you set up early will establish routines and systems you’ll use later on. Because of this, the last half of the year will feel repetitive and simple. That’s an intentional part of our design! We want to make things easier for you to run your business seamlessly and efficiently.”

This base of this marketing plan is from It is a 12 month plan, with marketing ideas for each month of the year. Anything written in light blue is from their suggestion. My marketing ideas are in black, that way you know which ones are mine, just in case it does matter to you.

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For those of you that are following, start here.


  • Work your social media plan. It’s fall, and the holidays are coming, so your social media content should be rich. Post fall recipes or events, or write  pre-planning holiday content for your company blog (to take advantage of SEO and keyword opportunities early)
  • Send your monthly newsletter. At the end of your newsletter, include a  call for suggestions about how people like to spend their fall months
  • Reach out to at least 10 local or related businesses and find out which ones would be willing to do some kind of shared, reciprocal holiday marketing
  • Announce a VIP event for your “top clients” that corresponds with the  charity drive. In the same email, ask for volunteers to help with the  charity collaboration
  • Contact the charity that you had the most successful partnership with,  and schedule a third charity drive for late October/early November
  • Wow three people, one from each list


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When I had a brick and mortar, for the month of October, I always planned a an inside haunted house area for the preschool and young children in the area. Your employee’s will love to volunteer to help with the building of it.

This does not have to be an expensive project. We spray painted tarps and hung them up  for our surrounding walls.  Depending on what your theme is, you can wire empty boxes together.

One year, our theme was Dracula. We built  his coffin, a small scary looking castle for our backdrop, the bat and a stature of Dracula … all with empty french fry cases that the fries came boxed in.

We did the same thing for Christmas.

Both events were very successful. Parents and grandparents always loved it because it was a free event they could bring the kids too. They supported my establishment all year round because of these two events.


Memorable? You bet!


Thank you for stopping by!


Micky Gramlin


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Related Posts

A Marketing Battle Plan

Marketing Battle Plan For May



Marketing Battle Plan For August







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