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Headlines Grabbing Your Prospects Attention Is Important!
In my email this morning I got a notice from one of my community members from Wealthy Affiliate ( an awesome community) The headline from the member was this:
What Starts With F and ends in UCK
Now that grabbed my attention and I bet it grabs yours too. I will tell you at the end what the word was. But this got me to thinking how important headlines are.
It does not matter if it is an article, a blog post, an email sent to the list of people who have joined your newsletter or a Capture Page. Your headline has to grab your reader very quickly. There is evidence to support the fact that 1 in 5 readers do not read past the Headlines. So, it does not matter if the post is excellent and full of content that would really help them if they don't read it they will never know. You only have a few seconds so better make it good.
Answer the questions that keep your audience up at night. (This goes back to getting to know your customer. What they think, where they hang out. This comes from really knowing who you want to work with.) What do you have to offer someone with these pains? Your Headlines need to reflect what your perfect customer is looking for.
I have two websites for you where you can put in the headline and have them evaluated. You can copy and paste them.
Now, what does start with F and ends in UCK? Firetruck of course.
If you want to build blogs in your niches, join for FREE and you get two blogs for Free and you can stay Free for as long as you want. Be part of a great community. Wealthy Affiliate is for you.
Leave me a comment :)